2014 Global SRM Research Report - Customer of choice

Stakeholder Engagement & Support

STATE OF FLUX

2014 GLOBAL SRM RESEARCH REPORT

76

Figure 2.6. The current level of supplier engagement and support for SRM– all respondents 2013 / 2014

Figure 2.7. The current level of supplier engagement and support for SRM – leaders / fast followers / followers

60%

60%

○ 2014 ○ 2013

○ LEADER ○ FAST FOLLOWER ○ FOLLOWER

50%

50%

40%

40%

30%

30%

20%

20%

10%

10%

0%

0%

STRONG& ACTIVE ENGAGEMENT & SUPPORT

MODERATE ENGAGEMENT

NEUTRAL

SOME RESISTANCE

STRONG RESISTANCE

STRONG & ACTIVE ENGAGEMENT & SUPPORT

MODERATE ENGAGEMENT

NEUTRAL

SOME RESISTANCE

STRONG RESISTANCE

© 2014 State of Flux

© 2014 State of Flux

Figure 2.8. The current level of supplier engagement and support for SRM – industry sector

○ STRONG & ACTIVE ENGAGEMENT & SUPPORT ○ MODERATE ENGAGEMENT ○ NEUTRAL ○ SOME RESISTANCE ○ STRONG RESISTANCE

60%

50%

40%

30%

20%

10%

0%

FINANCIAL SERVICES

MANUFACT URING

OIL AND GAS

FOOD AND BEVERAGES

IT / HIGH TECH

UTILITIES

PUBLIC SECTOR

HEALTH CARE

PROFESSIONAL SERVICES

AUTO MOTIVE

© 2014 State of Flux

SUPPLIERS AS STAKEHOLDERS

An industry sector comparison for supplier engagement and support reveals once again that automotive are more established with their supplier base, followed by IT / high tech and financial services ( figure 2.8 ). The sectors experiencing the most supplier resistance are professional services, health care and financial services.

Suppliers are not always regarded as stakeholders, but clearly their engagement and support is vital. Supplier engagement and support as reported by all companies is examined in figure 2.6 and looks to be at about the same level as in 2013 with just over 80% reporting a minimum of moderate support. The leader, fast follower and follower feedback contained in figure 2.7 shows that supplier engagement and support is stronger, with 96% of leaders reporting at least moderate support.

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