2014 Global SRM Research Report - Customer of choice

STATE OF FLUX

2014 GLOBAL SRM RESEARCH REPORT 

Stakeholder Engagement & Support 75

Figure 2.3. The current level of business and operational stakeholder engagement and support for SRM – all respondents 2013 / 2014

Figure 2.4. The current level of business and operational stakeholder engagement and support for SRM – leaders / fast followers / followers

60%

0% 10% 20% 30% 40% 50% 60% 70% 80%

○ 2014 ○ 2013

○ LEADER ○ FAST FOLLOWER ○ FOLLOWER

50%

40%

30%

20%

10%

0%

STRONG& ACTIVE ENGAGEMENT & SUPPORT

MODERATE ENGAGEMENT

NEUTRAL

SOME RESISTANCE

STRONG RESISTANCE

STRONG & ACTIV ENGAGEMENT & SUPPORT

MODERATE ENGAGEMENT

NEUTRAL

SOME RESISTANCE

STRONG RESISTANCE

© 2014 State of Flux

© 2014 State of Flux

Figure 2.5. The current level of business and operational stakeholder engagement and support for SRM – industry sectors

○ STRONG & ACTIVE ENGAGEMENT & SUPPORT ○ MODERATE ENGAGEMENT ○ NEUTRAL ○ SOME RESISTANCE ○ STRONG RESISTANCE

0% 10% 20% 30% 40% 50% 60% 70% 80%

FINANCIAL SERVICES

MANUFACT URING

OIL AND GAS

FOOD AND BEVERAGES

IT / HIGH TECH

UTILITIES

PUBLIC SECTOR

HEALTH CARE

PROFESSIONAL SERVICES

AUTO MOTIVE

© 2014 State of Flux

BUSINESS AND OPERATIONAL STAKEHOLDERS

Note: the category ‘neutral (no strong opinion)' was not included in the 2013 survey.

engagement (29%) is again down on the 2013 figure.

To be truly cross-functional and cross-business, SRM will rely on the support and engagement of all those who interact with suppliers on a day-to-day basis. SRM is not a procurement initiative but it is a business change programme with a very large footprint. Figure 2.3 shows that the level of engagement with business and operational stakeholders across all respondents appears to have worsened since 2013, with only 51% indicating at least moderate support and engagement. Figure 2.4 analyses leaders, fast followers and followers and shows stronger engagement, with an average of around 80% reporting at least moderate engagement. Although the number reporting strong and active

The industry sector perspective for engagement and support from business and operational stakeholders reveals that once again the automotive sector heads the list ( figure 2.5 ). Opinion in the public sector seems polarised, with almost the same proportion of respondents reporting strong and active support, and some resistance.

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