2013 Global SRM Research Report - Six pillars for success

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WHAT DO YOUR SUPPLIERS REALLY THINK?

Engaging suppliers as stakeholders in your SRM programme is vital to its success. SRM is not something that is done to suppliers, it is done with them. Voice of the supplier is the perfect vehicle to initiate that engagement.

At State of Flux we have experience of working with a wide range of companies. One thing many have in common is a tendency to make assumptions about how they are regarded by their suppliers. For many (but not all), the only time they consider how they are perceived by their suppliers is during the sourcing process when a ‘supplier perception anal- ysis’ might be conducted. This is usually done as part of the market and supplier analysis step in the sourcing process and has the tendency to be focused on a specific sourcing project rather than the whole relationship.

Typical supplier perception analysis model

HIGH

DEVELOP

DEFEND

WITHDRAW

EXPLOIT

LOW

LOW

ACCOUNT VALUE

HIGH

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